Mike Butcher - D2L
Goal is to speed up internet delivery because time DOES matter (
2004 users are willing to wait 8-10 secs
2006 4 seconds
2009 even less
2012 a quarter of a second was the competitive advantage (will push clients from one to another because of "slowness")
US 77.2 Broadband Adoption
Subscription per 100 (96 in US is broadband) Canada less
Amazon 100ms in page load time resulted in 1% decrease in sales (1% of net sales 2007=$148 Million
REduce Network delays
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